Smiling Surface

Smiling Surface

Smiling Surface

Creating distinctive brand identity

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    Milkit

    Jeff’s Brief
    Create a new clean logo and branding identity for my small dairy farm renamed Milkit. “I want the new logo to rebrand our regular milk including our two upcoming ones. As a small farm I like to keep some traditions alive and would like to bring in a vintage look with a modern approach while avoiding the use of a cow or a farm as a symbol”.

    The designer’s solution
    A combo mark turns out to be very flexible. The logotype/word mark suggests the flow of the milk with legibility and power to the farm’s new name. In keeping with a classic vintage look, the word mark is accompanied with a series of icons with a subtle reminder of the providers of milk. The vintage bottles showcases the new brand colours and identity that distinguishes Milkit from other brands.

    Deliverables
    Logo/brand identity, typography, iconography, business card and advertising samples.

    Are you ready to own a unique identity?

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      • Published February 27, 2018
      • Author guylaine
      • Category Branding Identity, Logo, Packaging
      • Tags advertising, Logo, Logo Design, Packaging, Print Design
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