Let’s welcome SQR
SQR is Sloe Gin Fizz Cocktail. The use of patterned colour brings out the flavour of Mojitos and orange. At 8% alcohol, it’s easy to recognize on the shelves. Cheers!
SQR is Sloe Gin Fizz Cocktail. The use of patterned colour brings out the flavour of Mojitos and orange. At 8% alcohol, it’s easy to recognize on the shelves. Cheers!
Have you lost
your inner child?
Do you remember learning fun, quick games brought out something you didn’t understand yet, like competition, being a winner and against the odds, learning to lose with your best friend?
Do you remember learning fun, quick games brought out something you didn’t understand yet, like competition, being a winner and against the odds, learning to lose with your best friend?
Here is a take on the old age Tic-Tac-Toe wine series, and be that child again.
research SHOWS that
women like whiskey
For my design pleasure, I chose a whiskey label. I’m not in the target audience, but I had my share of whiskey sour, which was good. This could be my new thing; who knows?
Nowadays, redesigning or launching a new product demands research within your industry. While considering the target audience.
Whiskey has deep roots with a new audience of women as distilleries owners and consumers. “…With women representing almost 30 percent of whiskey drinkers in the U.S. (up from 15 percent in the 1990s) and being responsible for up to 70 percent of alcohol purchasing decisions for the home…” according to worthdotcom.
Let’s celebrate life with a fresh bottle of Skoo.
With a name like Skoo, you can only imply fun. An artistic approach to the bottle suggests light, bubbly with cheerful colours to distinguish itself on the shelves while thinking of pleasant moments.
Let’s chat in good company.
I will get back to you very soon. Thank you!
Testimonials
“I have worked with Guylaine for more than 15 years, on everything from flyers, to magazines, to multi-volume book series. No matter what the project or the context surrounding it; she has always been productive, professional, and patient. She is ready to take on any challenge, and to explore new ideas…. she is also understanding and resilient when the scope of a project changes unexpectedly. I always get wonderful feedback on the work that Guylaine does. I would recommend her unconditionally to anyone looking for a dedicated designer, who is willing to go above and beyond for her clients”.
—Holly Potter, Strategic Communication
"Guylaine Regimbald was very invested and passionate to get all the possible information to create a professional brand identity. Furthermore, with her interactions in our brand strategy sessions, she helped me discover aspects of my brand I wasn’t aware of and that helped me develop a clearer path in my business to reach the right audience. I didn’t know much about what a brand identity was but she helped demystify the subject. The process helped me to better understand the needs of my business and the end result was lovely. I’m very please with her work".
—Iliana Sanchez, owner of LML
« Guylaine a été d’une aide précieuse pour rajeunir l’image corporative de notre organisation. Elle a su jumeler les attentes diverses de chacun de nos intervenants en un tout cohérent et original. Elle nous a aussi amené à élargir notre vision vers de nouvelles directions. Nous n’avons eu que des compliments sur le travail effectué et n’hésitons pas à chaudement la recommander.
J’éprouve personnellement un grand plaisir à travailler avec elle d’autant plus que sous sa tutelle, j’ai développé des connaissances en graphisme et en typographie de manière à mieux être à même de juger de la qualité d’un travail. Cela me permet d’apprécier un peu plus justement son excellence technique et son professionnalisme. Je la remercie pour sa générosité à partager sa passion. »
—Me Karine Simoes, ex-DG et chef de la conformité à la Corporation de services du Barreau du Québec
